The StoryCut logo
A hand-drawn clapperboard, the sync clap every recording starts with. Its board holds a story line that smiles back: writing, filming and editing, one happy rough cut.
Make your logo
Pick a variation and download it. Every file is drawn by the same code as the logo in the app.
Variations
Choose the one that fits the space, never one stretched to fit.
Mark
Where the name is already nearby, or there's no room for it: icons, avatars, a corner of a video. Smallest: 16px.
Horizontal
The everyday logo: headers, footers, and anywhere wider than it's tall. Smallest: 20px.
Stacked
Square and tall spaces: splash screens, social posts, the end of a video. Smallest: 40px.
Tile
The app icon, the favicon, and anywhere the logo sits on something busy. Smallest: 16px.
Square
Icons a phone rounds itself: Apple's touch icon and Android's maskable icon. Smallest: 48px.
Circle
Profile pictures and avatars. Smallest: 24px.
Clear space and size
Keep the logo clear of other things, and big enough to read.
Clear space
Leave at least the clapper's height clear on every side. Nothing else, text, edges or other logos, goes in that space.
Minimum size
The heights are the mark's. Below 28px the mark drops its story line and draws thicker lines, so it stays a clapperboard at a glance.
Backgrounds
The colors follow the page the logo sits on.
On a light page
Deep marigold mark, ink wordmark.
On a dark page
Bright marigold mark, light wordmark.
On photos and color
Over a busy photo or another color, use the tile, or one color that contrasts with what's behind it.
Don't
The logo is drawn once, carefully. Keep it as it is.
Stretch or squash it
Turn it
Recolor it
Add effects
Put it on a busy or clashing color
Make it see-through
Need something that isn't here? Get in touch.